Low Energy Links: The Saddest Sign in Golf
A roast in the style of Donald Trump
Harmon Golf Course: where ambition goes to make a bogey and never come back.
The sign plays it so safe with generic fonts, a tiny tree icon, and basic green-gold colors that it communicates almost nothing memorable about the course or brand.
Folks, I know golf. I know it better than anybody. I have the most beautiful courses, tremendous courses, and I am telling you this sign looks like it was designed by somebody who has never once broken 90 in their life. The tree on top, very small, very sad, like a little loser tree. Nobody is talking about this, NOBODY.
Green and gold, sure, respectable, but the font looks like it came free with a 1997 desktop computer. Believe me, I know fonts. My properties have gorgeous lettering. This says "Harmon Golf Course" like it is apologizing for existing. Very weak. Very timid. No energy whatsoever.
And those wooden posts on stone bases, looks like a DIY project from a guy named Randy who watched one YouTube video. My Mar-a-Lago entrance makes this look like a lemonade stand. The little flowers are cute, very cute, like they are trying to distract you from the mediocrity.
This sign is the Sleepy Sandtrap of golf course branding. Sad!
Detailed Scores
Green and gold is not the worst combo I have ever seen, but I have seen it done beautifully, tremendously, and this is not that.
The font situation is a low-energy disaster, looks like somebody picked it off a free CD-ROM, very bad, very weak.
The tree icon on top is tiny and lost, like a birdie nobody is celebrating, very unimpressive placement.
Many people are saying this is the most generic golf sign they have ever seen, and those people are one hundred percent correct.
At least I know it is a golf course, barely, the name Harmon is not exactly Trump-level recognition but it is readable, I will give it that.
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